PABLO Liquorice – Wholesale All-White Pouches
Overview
PABLO Liquorice delivers a bold, unmistakable flavour profile designed for customers who enjoy deep, traditional, and aromatic tastes. This SKU captures the classic character of liquorice with a smooth, rounded finish that feels both nostalgic and refined. Moreover, liquorice flavours remain consistently popular among adults who prefer stronger, more distinctive profiles, giving retailers a dependable option with a clearly defined audience.
Additionally, the balanced delivery ensures the flavour remains full without becoming overpowering. This makes it a reliable everyday choice for adults who enjoy richer, darker flavour notes and appreciate a profile that stands apart from fruit-led options.
Flavour Experience
The flavour opens with a strong and aromatic liquorice note, providing an instantly recognisable taste that appeals to customers who enjoy classic confectionery-style profiles. Furthermore, the depth of the flavour is complemented by a smooth underlying sweetness, helping round out the sharper edges and create a steady, satisfying experience.
As the session continues, the flavour remains consistent, delivering warmth and richness from start to finish. Customers who enjoy traditional liquorice sweets, herbal notes, or deeper flavour tones will find this profile especially appealing. Overall, it offers a confident, focused flavour that stands out clearly within the category.
Brand & Format
PABLO is known for its bold flavour execution, and Liquorice fits seamlessly into that brand identity. The slim all-white pouch format offers comfort and discretion, ensuring consistent flavour release throughout use.
In addition, PABLO’s established reputation for delivering strong, flavour-forward experiences helps this SKU attract attention quickly among its target audience. Consequently, it becomes a valuable addition for retailers looking to expand their offerings beyond fruit-heavy assortments and into more mature, traditional flavour territories.
Retail Value
Liquorice remains a stable performer in markets where classic and heritage-style flavours have a loyal following. PABLO Liquorice provides retailers with a SKU that appeals directly to this segment, offering a flavour that stands out clearly among modern blends. Moreover, its distinctive profile gives stores the opportunity to diversify their product selection and reach customers seeking something different.
Meanwhile, repeat-purchase behaviour in liquorice products is particularly strong, as customers who enjoy this flavour tend to remain loyal. Its steady performance and clear flavour identity make it a reliable year-round seller with solid margin potential.
Customer Appeal
Customers enjoy this flavour for its traditional liquorice depth, smooth sweetness, and rich aromatic finish. Additionally, it feels bold, mature, and ideal for adults who prefer a more classic taste experience. Ultimately, PABLO Liquorice provides a distinctive, full-bodied profile that appeals to a dedicated and loyal customer base.

