Overview
Nic Nac Blood Orange is a bright, citrus-led pouch designed for steady, everyday retail rotation. It delivers clear flavour character supported by an approachable and well-recognised brand. Moreover, it appeals to customers who want a vibrant citrus profile with a little more presence while staying smooth and balanced. As a result, it strengthens the light-to-mid citrus segment within modern assortments. Shelf interaction remains consistent. Reorder cycles stay predictable. Therefore, it performs as a dependable volume SKU within balanced wholesale ranges.

Flavour Experience
Blood Orange delivers rich citrus sweetness with a soft, slightly tangy edge. The profile feels fresh and rounded from the first release. Additionally, the flavour remains stable throughout extended use. It opens with clear blood orange brightness. Then it settles into a smooth, lightly sweet finish. Consequently, the experience stays refreshing without becoming sharp or overpowering.

Brand & Format
Nic Nac is positioned as an approachable, modern brand focused on clean flavour delivery and everyday usability. At the same time, it maintains strong appeal among both new and developing pouch users. The pouch format supports discreet use and clean handling. Slim pouches enhance comfort and ensure consistent flavour release. Therefore, user satisfaction remains high while brand trust continues to build naturally at shelf level.

Retail Value
Blood Orange operates as a reliable core citrus SKU within flavoured assortments. It supports steady daily turnover and predictable stock management. Furthermore, it performs well in mixed-flavour bundles and value-led promotions. The balanced citrus profile protects margin while encouraging repeat purchasing. This structure allows retailers to maintain strong rotation without relying on high-intensity flavours.

Customer Appeal
Citrus flavours remain a key driver across modern pouch markets. Blood Orange specifically targets customers who want freshness with a richer citrus tone and added depth. It appeals to developing users. Meanwhile, it retains casual buyers through its smooth, non-aggressive delivery. Because it blends brightness with balance, it supports both trial behaviour and long-term repeat rotation.