Overview
MYNT Mint 18mg delivers intense mint freshness in an extra-strong format designed for customers who prefer maximum nicotine impact. It gives retailers a high-strength mint option within a familiar flavour category, helping strengthen advanced product selections. Moreover, this variant expands the upper end of the MYNT range, making it easier to serve experienced users seeking stronger alternatives. As a result, it supports premium sell-through in high-strength mint assortments.

Flavour Experience
Mint opens with sharp mint clarity that feels immediate and highly refreshing. Shortly after, a pronounced cooling layer develops, adding strong freshness and depth across the profile. Additionally, the flavour remains clean and consistent throughout use, preventing the strength from masking the mint character. The result is a bold mint experience that feels crisp, powerful, and long-lasting.

Brand & Format
MYNT is recognised for clean flavour delivery and modern pouch presentation. The slim pouch format supports discreet comfort while allowing strong nicotine delivery in a compact format. Furthermore, the simple packaging design improves visibility across premium mint displays and strength-led assortments. Offering stronger variants within one flavour family helps improve customer progression and retention.

Retail Value
MYNT Mint 18mg performs strongly in extra-strong selections, premium mint bundles, and advanced nicotine ranges. It complements lighter MYNT strengths while attracting customers specifically searching for stronger pouch options. In addition, mint remains one of the most dependable flavour categories for repeat sales. This helps support reliable reorders across high-strength retail environments.

Customer Appeal
This variant suits customers who want classic mint freshness with maximum nicotine intensity. It appeals to experienced pouch users who prioritise strength while staying within familiar flavour profiles. Meanwhile, the clean mint profile supports continued repeat use without unnecessary complexity. Because it combines strong cooling with extra strength, it encourages loyalty among advanced users.