Overview
Iceberg Mini Energy Mango is a compact, flavour-driven pouch built for fast-paced retail environments. It delivers bold tropical character with an energetic twist in a discreet mini format. Moreover, it appeals to customers who want something vibrant and modern beyond standard fruit or mint options. As a result, it strengthens the mini-segment within high-rotation assortments. Shelf interaction remains strong. Reorder cycles stay frequent. Therefore, it performs as a reliable momentum SKU within modern wholesale ranges.
Flavour Experience
Energy Mango delivers ripe mango sweetness layered with a sharp, energising edge. The profile feels bright and expressive from the first release. Additionally, the flavour remains consistent throughout extended use. It opens with juicy tropical clarity. Then it settles into a lively, slightly tangy finish. Consequently, the experience stays punchy and refreshing without becoming artificial or overwhelming.
Brand & Format
Iceberg is positioned as a bold, high-impact brand recognised for strong flavour delivery and modern styling. At the same time, the Mini format introduces enhanced discretion and portability. The all-white mini pouch format supports clean handling and subtle use. Smaller pouches ensure comfortable fit while maintaining full flavour impact. Therefore, user satisfaction remains high while brand visibility stays strong at shelf level.
Retail Value
Energy Mango Mini operates as a high-interest tropical SKU within the mini-format category. It adds contrast to mint, berry, and ice-heavy options. Furthermore, it performs exceptionally well in mixed-flavour bundles and trial-driven promotions. The energetic fruit profile supports strong margins without slowing rotation. This structure allows retailers to expand flavour variety while maintaining predictable sell-through.
Customer Appeal
Energy-inspired fruit flavours continue to attract attention across modern pouch markets. Energy Mango specifically targets customers who enjoy bold tropical sweetness with an added kick. It attracts flavour explorers. Meanwhile, it retains experienced Iceberg users seeking something vibrant and different. Because it blends energy with fruit clarity, it supports both impulse purchasing and long-term repeat rotation.

