Overview
Iceberg Mini Arctic Mint is a compact, cooling-forward pouch built for fast-moving retail environments. It delivers sharp freshness in a discreet mini format while maintaining strong Iceberg brand presence. Moreover, it appeals to customers who want intense mint clarity without stepping into larger pouch formats. As a result, it strengthens the mini-segment within high-rotation assortments. Shelf interaction remains strong. Reorder cycles stay frequent. Therefore, it performs as a reliable momentum SKU within modern wholesale ranges.

Flavour Experience
Arctic Mint delivers crisp mint freshness layered with an intensified icy cooling edge. The profile feels sharp and immediate from the first release. Additionally, the flavour remains consistent throughout extended use. It opens with clean mint clarity. Then it settles into a cold, long-lasting finish. Consequently, the experience stays powerfully refreshing without becoming harsh or overwhelming.

Brand & Format
Iceberg is positioned as a bold, high-impact brand recognised for strong cooling profiles and modern styling. At the same time, the Mini format introduces enhanced discretion and portability. The all-white mini pouch format supports clean handling and subtle use. Smaller pouches ensure comfortable fit while delivering full cooling impact. Therefore, user satisfaction remains high while brand visibility stays strong at shelf level.

Retail Value
Arctic Mint Mini operates as a high-demand mint SKU within the mini-format category. It anchors the cooling segment while supporting predictable daily turnover. Furthermore, it performs exceptionally well in mixed-flavour bundles and ice-led promotions. The intense mint profile supports strong margins without slowing rotation. This structure allows retailers to balance boldness with reliability in their assortments.

Customer Appeal
Strong cooling mint flavours remain one of the most consistent drivers across modern pouch markets. Arctic Mint specifically targets customers who want sharp, no-nonsense freshness in a discreet size. It appeals to experienced users. Meanwhile, it retains loyal Iceberg buyers seeking intense cooling. Because it blends power with portability, it supports both impulse purchasing and long-term repeat rotation.