ICEBERG Energy – Wholesale Pouches

Overview
ICEBERG Energy is built for retailers who want fast, aggressive flavour with extreme intensity and elite high-strength demand. From the first glance, it signals speed, power, and dominant shelf authority. Moreover, the ICEBERG range is positioned for extreme performance, rapid rotation, and premium power-category control. Therefore, this SKU works as a high-speed volume driver within the energy flavour power segment. It attracts experienced users instantly. At the same time, it supports aggressive repeat behaviour through a bold energy-style profile engineered for maximum impact. As a result, rotation remains rapid across both specialist and high-volume retail environments.

Flavour Experience
First, sharp energy-style sweetness hits the front of the profile with fast, fizzy intensity. Then, bright citrus and synthetic fruit notes follow to add speed, sharpness, and high-energy edge. Meanwhile, controlled cooling slides in to tighten the finish and keep the delivery clean without muting the sweetness. The energy stays dominant. The balance stays aggressive. Because of this layered structure, the flavour remains active and punchy from start to finish. In turn, customer satisfaction stays high. This profile performs especially well with customers who want high-impact, fast-moving flavour with zero softness.

Brand & Format
ICEBERG is built around bold visuals, premium power positioning, and instant shelf recognition. Therefore, the branding stands out immediately in any display. The pouch format is slim and uniform. In addition, moisture levels remain consistent across every can. This ensures predictable delivery for the user. From a retail perspective, cans stack cleanly. As a result, displays stay tidy, high-impact, and easy to maintain. Restocking remains fast. Staff handling stays minimal.

Retail Value
Energy-style flavours dominate one of the fastest-moving segments of the high-strength market. Consequently, this SKU benefits from constant demand driven by advanced users and energy-flavour loyalists. The ICEBERG range supports premium pricing and strong margin control. Furthermore, reorder cycles remain short due to rapid sell-through. This reduces dead stock exposure. It also protects cash flow. Positioned as a core power novelty SKU, this product strengthens overall range authority.

Customer Appeal
This profile attracts customers who want bold sweetness with extreme intensity and clean power delivery. The energy flavour delivers instant recognition. Meanwhile, the controlled cooling keeps the experience aggressive and repeatable at the highest level. Because of this balance, loyalty builds fast. New power users convert easily. Existing users stay locked in. Ultimately, this SKU performs strongly across convenience retail, specialist shops, and wholesale distribution alike.