ICEBERG Dragon Fire – Wholesale Pouches
Overview
ICEBERG Dragon Fire is built for retailers who want explosive flavour intensity with elite high-strength demand and extreme shelf impact. From the first glance, it signals heat, power, and dominant power-category authority. Moreover, the ICEBERG range is positioned for extreme performance, rapid rotation, and premium high-margin control. Therefore, this SKU works as a high-speed volume driver within the exotic fruit power segment. It attracts experienced users instantly. At the same time, it supports aggressive repeat behaviour through a fiery dragon fruit profile fused with sharp cooling contrast. As a result, rotation remains rapid across both specialist and high-volume retail environments.
Flavour Experience
First, bold dragon fruit sweetness hits the front of the profile with sharp, tropical intensity. Then, vibrant exotic fruit layers follow to add brightness, depth, and speed to the delivery. Meanwhile, subtle cooling undertones slide in to tighten the finish and sharpen the overall experience without muting the heat-driven character. The sweetness remains dominant. The contrast stays high. Because of this layered structure, the flavour stays active and aggressive from start to finish. In turn, customer satisfaction stays high. This profile performs especially well with customers who want exotic fruit with extreme punch and zero softness.
Brand & Format
ICEBERG is built around bold visuals, premium power positioning, and instant shelf recognition. Therefore, the branding stands out immediately in any display. The pouch format is slim and uniform. In addition, moisture levels remain consistent across every can. This ensures predictable delivery for the user. From a retail perspective, cans stack cleanly. As a result, displays stay tidy, high-impact, and easy to maintain. Restocking remains fast. Staff handling stays minimal.
Retail Value
Exotic fruit power flavours dominate one of the fastest-growing segments of the high-strength market. Consequently, this SKU benefits from constant demand driven by advanced users and flavour explorers. The ICEBERG range supports premium pricing and strong margin control. Furthermore, reorder cycles remain short due to rapid sell-through. This reduces dead stock exposure. It also protects cash flow. Positioned as a feature power exotic SKU, this product strengthens overall range authority.
Customer Appeal
This profile attracts customers who want extreme sweetness with sharp tropical heat and serious intensity. The dragon fruit delivers instant impact. Meanwhile, the controlled cooling keeps the experience sharp and repeatable at the highest level. Because of this balance, loyalty builds fast. New power users convert easily. Existing users stay locked in. Ultimately, this SKU performs strongly across convenience retail, specialist shops, and wholesale distribution alike.

