77 Cola Ice – Wholesale Pouches

Overview
77 Cola Ice is built for retailers who want nostalgic sweetness with sharp cooling and strong everyday sales reliability. From the first glance, it signals energy, freshness, and confident shelf appeal. Moreover, the 77 range is positioned for consistency, accessibility, and dependable long-term rotation. Therefore, this SKU works as a reliable volume driver within the fresh novelty segment. It attracts new users easily. At the same time, it supports steady repeat behaviour through a familiar cola profile finished with crisp ice cooling. As a result, rotation remains stable across both specialist and high-volume retail environments.

Flavour Experience
First, sweet cola fizz hits the front of the profile with sparkling, candy-style clarity. Then, crisp icy cooling cuts through the sweetness to deliver sharp refreshment. Meanwhile, the finish stays clean, light, and tightly controlled without becoming sticky or heavy. The soda character remains lively. The cooling stays balanced. Because of this structure, the flavour remains consistent from start to finish. In turn, customer satisfaction stays high. This profile performs especially well with customers who enjoy nostalgic sweet flavours paired with clean, modern cooling.

Brand & Format
77 is built around modern design, premium presentation, and strong shelf recognition. Therefore, the branding stays minimal, clean, and instantly familiar on display. The pouch format is slim and uniform. In addition, moisture levels remain consistent across every can. This ensures predictable delivery for the user. From a retail perspective, cans stack cleanly. As a result, displays stay tidy and organised. Restocking remains fast. Staff handling stays minimal.

Retail Value
Cola and ice combinations sit within one of the strongest evergreen novelty-fresh categories. Consequently, this SKU benefits from constant baseline demand with strong impulse-driven movement. The 77 range supports stable pricing and dependable margins. Furthermore, reorder cycles stay short due to consistent movement. This reduces dead stock exposure. It also protects cash flow. Positioned as either a feature fresh sweet SKU or alongside berry, citrus, and mint lines, this product strengthens overall range performance.

Customer Appeal
This profile attracts customers who want bold sweetness with refreshing balance. The cola delivers instant recognition. Meanwhile, the icy finish adds sharp contrast and modern appeal. Because of this balance, loyalty builds steadily. New customers convert easily. Existing users stay consistent. Ultimately, this SKU performs strongly across convenience retail, specialist shops, and wholesale distribution alike.