Overview
Phiz Peppermint 24mg delivers bold, classic mint freshness in a high-strength format designed for customers seeking strong nicotine impact. It strengthens premium mint assortments by offering a powerful yet familiar flavour profile that appeals to experienced users. Moreover, this higher-strength variant helps retailers cater to customers who prefer intensity without moving away from traditional mint. As a result, it supports strong sell-through across high-strength mint selections.

Flavour Experience
Peppermint opens with crisp, cooling mint clarity that feels immediate and refreshing. Shortly after, a stronger cooling layer develops, adding depth and intensity while maintaining smooth flavour delivery. Additionally, the flavour remains clean and consistent throughout use, ensuring balance even at higher strength. The result is a bold peppermint experience that feels fresh, sharp, and long-lasting.

Brand & Format
Phiz is recognised for flavour-forward products and modern pouch presentation. The slim pouch format supports discreet comfort while delivering strong nicotine performance in a compact design. Furthermore, the clean packaging enhances visibility across premium mint displays and strength-led assortments. Offering high-strength mint variants helps improve retention among experienced users.

Retail Value
Phiz Peppermint 24mg performs strongly in premium mint assortments, high-strength bundles, and advanced nicotine ranges. It complements lower-strength options while attracting customers seeking stronger mint alternatives. In addition, mint remains one of the most dependable flavour categories for repeat purchase behaviour. This supports consistent reorder patterns across retail environments.

Customer Appeal
This variant suits customers who want classic peppermint freshness with high nicotine intensity. It appeals to experienced pouch users who prioritise strength while keeping flavour familiar. Meanwhile, the clean mint profile supports repeat use within stronger routines. Because it combines powerful cooling with higher strength, it encourages loyalty and repeat purchasing.