ICEBERG Double Apple – Wholesale Pouches
Overview
ICEBERG Double Apple is built for retailers who want bold orchard fruit flavour with maximum impact and elite high-strength demand. From the first glance, it signals classic appeal, intensity, and dominant shelf authority. Moreover, the ICEBERG range is positioned for extreme performance, rapid rotation, and premium power-category control. Therefore, this SKU works as a high-speed volume driver within the dual-fruit power segment. It attracts experienced users instantly. At the same time, it supports aggressive repeat behaviour through a timeless double apple profile delivered at full intensity. As a result, rotation remains rapid across both specialist and high-volume retail environments.
Flavour Experience
First, crisp green apple brightness hits the front of the profile with sharp, juicy intensity. Then, smooth red apple sweetness follows to add depth, body, and rounded balance. Meanwhile, subtle cooling undertones slide in to tighten the finish and sharpen the overall delivery without overpowering the fruit. The apples remain dominant. The contrast stays high. Because of this layered structure, the flavour remains consistent from start to finish. In turn, customer satisfaction stays high. This profile performs especially well with customers who want bold, traditional fruit flavour with maximum punch and zero softness.
Brand & Format
ICEBERG is built around bold visuals, premium power positioning, and instant shelf recognition. Therefore, the branding stands out immediately in any display. The pouch format is slim and uniform. In addition, moisture levels remain consistent across every can. This ensures predictable delivery for the user. From a retail perspective, cans stack cleanly. As a result, displays stay tidy, high-impact, and easy to maintain. Restocking remains fast. Staff handling stays minimal.
Retail Value
Double apple sits within one of the fastest-moving evergreen fruit segments of the high-strength market. Consequently, this SKU benefits from constant demand driven by advanced users and flavour loyalists. The ICEBERG range supports premium pricing and strong margin control. Furthermore, reorder cycles remain short due to rapid sell-through. This reduces dead stock exposure. It also protects cash flow. Positioned as a core power fruit SKU, this product strengthens overall range authority.
Customer Appeal
This profile attracts customers who want bold fruit flavour with extreme intensity and clean power delivery. The green and red apple blend delivers instant recognition. Meanwhile, the controlled cooling keeps the experience sharp and repeatable at the highest level. Because of this balance, loyalty builds fast. New power users convert easily. Existing users stay locked in. Ultimately, this SKU performs strongly across convenience retail, specialist shops, and wholesale distribution alike.

